ABOUT
CHWIMI is a kidswear brand specializing in graphic tees that celebrate childhood as a journey of exploration, curiosity, and creativity.
The word “Chwimi” means "hobby" in Korean, but here it embodies more than just a pastime. Chwimi represents the joy of discovering something that truly speaks to you.
Rather than follow trends, each small-batch collection is crafted thoughtfully, inspired by the hobbies, interests, stories, and passions that we happen to be feeling at the time.
CHWIMI is the creation of Fay Kelling, an illustrator, designer, and mom. She sees clothing as an artistic tool that can serve as a vehicle for storytelling by expressing personal identity, interests, and experiences.
CARE
All of our items are heat pressed which minimizes water use and harmful waste. The water-based, non-toxic inks in this process are designed to be durable, preventing fading, cracking, or peeling.
For best care, machine wash inside out and tumble dry. Please note that due to the hand-printing process, slight variations in the design's size and placement may occur.